How do we make a rare pearl shine in a sea of mass production?
Since an early age, Feda has had a passion for jewellery. As a child living in Aleppo, Syria, she carefully studied the family jeweler work with minutia. Leaving her homeland for Canada, she brought her passion with her. This passion became a passion project when she later launched her own jewellery line. Her unique inspiration resulted in one-of-a-kind pieces that represent her finest childhood memories and fine taste in jewellery.
But how do we communicate that Namale truly is a rare pearl in a sea of mass producers? How do we make her product shine brightly? And how do we transport current or potential customers to a land where childhood dreams roam free?
Branding / Packaging / Photography / Strategy / Web design / Web development
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